Free to Use

ROI Calculator

Calculate Return on Investment (ROI) for business, marketing, real estate, and trading investments. Get ROI percentage, payback period, and profitability analysis with detailed formulas and examples.

ROI Percentage
0%
Return on Investment
Net Profit
$0
Total profit earned
Total Investment
$0
Including additional costs
Marketing ROI
0%
Return on marketing spend
Gross Profit
$0
Revenue minus COGS
Net Profit
$0
After marketing costs
Revenue Multiple
0x
Revenue per $1 spent
Total ROI
0%
Total return on investment
Cash Flow ROI
0%
Annual cash flow return
Capital Gain
$0
Property appreciation
Annual Cash Flow
$0
Net rental income

Investment A

Investment B

Metric Investment A Investment B Better Option
ROI Percentage 0% 0% -
Annualized ROI 0% 0% -
Net Profit $0 $0 -
Payback Period - years - years -
✅ Calculation completed successfully!
❌ Error: Please check your input values and try again.

Types of ROI Calculations

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Basic ROI
Simple return on investment calculation for any investment type. Measures profit relative to initial investment cost.
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Marketing ROI
Measure the return on marketing campaigns and advertising spend. Includes COGS and revenue analysis.
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Real Estate ROI
Calculate returns on property investments including rental income, appreciation, and operating expenses.
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Trading ROI
Analyze stock, crypto, and trading returns including fees, dividends, and capital gains.
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Business ROI
Evaluate business investments, projects, and initiatives to measure profitability and efficiency.
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ROI Comparison
Compare multiple investment options side-by-side to make informed financial decisions.

Calculator Features

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Multiple ROI Calculations
Basic ROI, Marketing ROI, Real Estate ROI, and comparison tools all in one calculator.
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Detailed Analysis
Get comprehensive results including ROI percentage, net profit, payback period, and annualized returns.
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Mobile Friendly
Works perfectly on all devices - desktop, tablet, and mobile for calculations on the go.
Instant Results
Real-time calculations with immediate results as you input your investment data.
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Privacy Focused
All calculations are performed locally in your browser. No data is stored or transmitted.
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Professional Accuracy
Uses standard financial formulas to ensure accuracy for both personal and professional use.

How to Use the ROI Calculator

Basic ROI Calculator

The basic ROI calculator is perfect for simple investment returns:

  1. Enter Initial Investment: The amount you initially invested
  2. Enter Final Value: The current or final value of your investment
  3. Add Additional Costs: Include any fees, taxes, or additional costs (optional)
  4. Calculate: Click the calculate button to see your ROI percentage and net profit
Example: Stock Investment

Scenario: You bought $10,000 worth of stocks and sold them for $12,500, paying $100 in trading fees.

  • Initial Investment: $10,000
  • Final Value: $12,500
  • Additional Costs: $100
  • Result: ROI = 23.76%, Net Profit = $2,400

Marketing ROI Calculator

Measure the effectiveness of your marketing campaigns:

  1. Marketing Spend: Total amount spent on marketing
  2. Revenue Generated: Revenue directly attributed to the marketing
  3. Cost of Goods Sold: Optional - include COGS for more accurate profit calculation

Real Estate ROI Calculator

Analyze real estate investment returns including cash flow and appreciation:

  1. Purchase Price: Original property purchase price
  2. Renovation Costs: Any improvement or repair costs
  3. Rental Income: Annual rental income received
  4. Operating Expenses: Annual costs like taxes, insurance, maintenance
  5. Current Value: Current market value of the property

ROI Calculation Formulas

Basic ROI Formula
ROI = ((Final Value - Initial Investment - Additional Costs) / (Initial Investment + Additional Costs)) × 100
Marketing ROI Formula
Marketing ROI = ((Revenue - COGS - Marketing Spend) / Marketing Spend) × 100
Real Estate ROI Formula
Total ROI = ((Annual Cash Flow + Capital Gain) / Total Investment) × 100
Annualized ROI Formula
Annualized ROI = ((Final Value / Initial Investment)^(1/Years) - 1) × 100

Where:

ROI Analysis Tips

Before Making Investments

When Analyzing ROI

Frequently Asked Questions (FAQ)

How accurate are the ROI calculations?
Our ROI calculator uses standard financial formulas and provides accurate calculations based on the input data you provide. However, results should be used for informational purposes and verified with professional financial advisors for major investment decisions.
What's the difference between ROI and annualized ROI?
ROI shows the total return over the entire investment period, while annualized ROI shows the equivalent yearly return rate. Annualized ROI is better for comparing investments with different time periods.
Should I include taxes in my ROI calculation?
Yes, for the most accurate picture, include all costs including taxes, fees, and additional expenses in the "Additional Costs" field. This gives you a true net ROI after all expenses.
What's a good ROI percentage?
A "good" ROI depends on the investment type, risk level, and time period. Generally, 7-10% annual returns are considered good for stock market investments, while marketing ROI of 400-500% or higher is typically expected.
How do I calculate ROI for ongoing investments?
For investments where you continue to add money (like 401k or regular savings), calculate ROI using the total amount invested as the initial investment and current total value as the final value.
Can ROI be negative?
Yes, negative ROI indicates a loss on your investment. This means the final value is less than what you initially invested plus any additional costs.
What's the difference between ROI and profit?
Profit is the absolute dollar amount gained or lost, while ROI is the percentage return relative to the investment amount. ROI helps compare investments of different sizes.
How often should I calculate ROI?
For long-term investments, annual or quarterly reviews are sufficient. For active trading or short-term investments, more frequent ROI analysis may be helpful for decision-making.
Does the calculator work for cryptocurrency investments?
Yes, you can use the basic ROI calculator for cryptocurrency by entering your initial purchase amount, current value, and any trading fees in the additional costs field.
How do I factor in dividends or rental income?
For investments that generate ongoing income, add the total dividends or rental income received to the final value. This gives you the total return including both appreciation and income.

About This ROI Calculator

Our Return on Investment (ROI) Calculator is designed to help investors, business owners, and financial professionals analyze investment performance across different asset classes and scenarios. Whether you're evaluating stock investments, marketing campaigns, real estate purchases, or business projects, this calculator provides the tools you need for informed decision-making.

Why Use Our ROI Calculator?

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Comprehensive Analysis
Multiple calculation types covering basic ROI, marketing ROI, real estate ROI, and investment comparison.
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Professional Results
Get detailed metrics including ROI percentage, net profit, payback period, and annualized returns.
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Privacy Protected
All calculations are performed in your browser. No financial data is stored or transmitted to our servers.
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Always Accessible
Use on any device, anywhere, anytime. No downloads or installations required.
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Completely Free
Full-featured ROI calculator available at no cost, forever.
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Educational Resources
Learn about ROI calculation methods, formulas, and best practices with our comprehensive guides.

Disclaimer: This ROI calculator is provided for educational and informational purposes only. While we strive to ensure accuracy, this tool should not be used as the sole basis for investment decisions. Please consult with qualified financial advisors before making significant investment choices. Past performance does not guarantee future results.